When it comes to choosing the best email marketing software, MailerLite is a popular option due to its ease of use, affordable pricing, and features like automation, A/B testing, and landing page builders. However, it might not be the perfect fit for everyone, which is why many users seek out a MailerLite alternative that better suits their needs. In this post, we’ll explore several alternatives to MailerLite, comparing them across five key categories: features, pricing, ease of use, customer support, and deliverability. Let’s dive in!

1. Sendinblue (Brevo): Best for Growing Businesses

Features and Functionality
Sendinblue is a robust MailerLite alternative known for its excellent automation tools, SMS marketing capabilities, and advanced segmentation. It offers more comprehensive marketing tools like Facebook Ads integration, which MailerLite lacks.

Pricing and Plans
Sendinblue’s pricing is based on the number of emails sent rather than the number of subscribers, making it a good MailerLite alternative for businesses with a large email list. It offers a free plan with up to 300 emails per day and paid plans starting at $9/month.

Ease of Use
Its intuitive design and drag-and-drop editor make it easy to use, but it can feel slightly more complex than MailerLite due to its range of features. However, once you get the hang of it, the functionality outweighs the learning curve.

Customer Support and Resources
Sendinblue provides phone support (which MailerLite lacks), live chat, and a detailed knowledge base. It’s a great option if you need quick, personalized support.

Deliverability and Performance
Sendinblue has a high deliverability rate and offers additional tools like dedicated IP addresses to improve email performance. Its performance metrics are among the best in the industry.

2. ConvertKit: Ideal for Creators and Bloggers

Features and Functionality
ConvertKit is designed with creators, bloggers, and small businesses in mind. It excels in automation and audience segmentation, making it a strong MailerLite alternative for content creators. However, it lacks some of the more advanced features like landing page customization, which MailerLite offers.

Pricing and Plans
ConvertKit offers a free plan for up to 1,000 subscribers, but its paid plans start at $25/month. While it’s priced higher than MailerLite, it provides excellent value for creators who need advanced tagging and segmentation.

Ease of Use
With its clean, minimalistic design, ConvertKit is one of the easiest tools to use, especially for non-tech-savvy users. Its visual automation builder is one of the best in the industry, making it a great MailerLite alternative for those seeking simplicity.

Customer Support and Resources
ConvertKit offers excellent customer support with live chat and a detailed help center. Its resources are tailored specifically to creators, making it a great fit for those looking for a simple yet powerful email tool.

Deliverability and Performance
ConvertKit has a solid reputation for high deliverability rates, and its tagging system helps ensure the right content reaches the right audience, improving engagement.

3. ActiveCampaign: Best for Advanced Automation

Features and Functionality
If you’re looking for a MailerLite alternative that offers more advanced automation, ActiveCampaign is a great choice. It has a comprehensive CRM system, allowing users to manage sales pipelines alongside email campaigns. However, it may feel overwhelming for beginners.

Pricing and Plans
ActiveCampaign is pricier than MailerLite, with plans starting at $15/month for up to 500 contacts. However, it’s a solid investment for businesses looking to scale through email and CRM integration.

Ease of Use
While ActiveCampaign is feature-rich, it’s more complex than MailerLite. Its automation tools are incredibly powerful but come with a steeper learning curve. This tool is better suited for users with more technical knowledge.

Customer Support and Resources
ActiveCampaign offers stellar support, including live chat, email support, and a massive knowledge base. It’s ideal for users who need guidance as they learn the platform’s advanced features.

Deliverability and Performance
ActiveCampaign is known for its exceptional deliverability rates, thanks to its advanced automation tools and robust CRM integration, which help nurture leads effectively.

4. Moosend: Budget-Friendly and Easy to Use

Features and Functionality
Moosend is another great MailerLite alternative, offering all the basic features you need in email marketing—automations, landing page builders, and even a subscription form editor. However, it lacks some of the more advanced functionalities found in tools like ActiveCampaign.

Pricing and Plans
Moosend’s pricing is one of its strongest selling points. It offers a free plan for up to 1,000 subscribers, and its paid plans start at just $7/month, making it one of the most affordable MailerLite alternatives.

Ease of Use
Moosend is easy to set up and use, with a simple drag-and-drop email editor. It’s a perfect choice for small businesses or individuals who need a straightforward, budget-friendly solution.

Customer Support and Resources
Moosend offers 24/7 live chat support and an extensive knowledge base. While it doesn’t have phone support, its customer service is reliable and quick to respond.

Deliverability and Performance
Moosend has solid deliverability rates and basic reporting features to track your campaign’s performance. It’s a solid option for users looking for a low-cost MailerLite alternative with decent performance.

5. GetResponse: All-in-One Marketing Platform

Features and Functionality
GetResponse is a comprehensive all-in-one marketing tool that goes beyond email marketing. It includes features like webinars, landing pages, and e-commerce solutions, making it a versatile MailerLite alternative. However, its interface is more complex than MailerLite’s.

Pricing and Plans
GetResponse offers a free plan for up to 500 subscribers, and its paid plans start at $19/month. While pricier than MailerLite, it offers more in terms of overall marketing solutions, making it a good investment for businesses looking to manage multiple aspects of their marketing in one place.

Ease of Use
Its range of features makes it more complicated to use than MailerLite, but for businesses looking to handle everything from one platform, it’s worth the extra effort.

Customer Support and Resources
GetResponse has solid customer support, including 24/7 live chat, email support, and phone support for higher-tier plans. It also has a well-rounded knowledge base to help users get the most out of its tools.

Deliverability and Performance
With high deliverability rates and advanced reporting tools, GetResponse is a strong contender for businesses that need more than just email marketing.

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Conclusion: Which MailerLite Alternative is Best for You?

The best MailerLite alternative depends on your business needs. If you’re a content creator, ConvertKit might be the best fit. For businesses seeking advanced automation, ActiveCampaign is the top choice. Budget-conscious users should consider Moosend, while those looking for an all-in-one platform may prefer GetResponse.

By evaluating these options based on features, pricing, ease of use, customer support, and deliverability, you can find the perfect email marketing tool for your business.